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New Online Store Is One More Way For Trump To Profit From Presidency, Critics Say

A $25 Trump “gold silver bar bank” purchased from TrumpStore.com comes with a appreciate we label sealed by Donald Trump’s sons, Donald Trump Jr. and Eric Trump.

Nickolai Hammar /NPR


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Nickolai Hammar /NPR

A $25 Trump “gold silver bar bank” purchased from TrumpStore.com comes with a appreciate we label sealed by Donald Trump’s sons, Donald Trump Jr. and Eric Trump.

Nickolai Hammar /NPR

Good-government forms might demeanour askance, though Donald Trump now has a new place to money in on his White House role.

The Trump Organization recently started a website, TrumpStore.com, to sell Trump-branded sell such as T-shirts, ball caps and silver banks.

It’s not to be confused with Trump’s other website, DonaldJTrump.com. That site sells a lot of a same kind of merchandise, though a increase upsurge to Trump’s presidential campaign.

By contrast, a increase from TrumpStore.com go to a Trump Organization, that is managed by Trump’s dual comparison sons, Eric and Donald Jr., though still owned by a boss himself.

And a increase could be sizable. The new site sells a kind of costly sell that can be found in nation bar present shops, such as plush bathrobes, polo shirts and golf bar covers.

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The equipment are not cheap. A white “Classic Stripe Tech Polo” shirt sells for $105, a Trump ball top for $35.

How many it costs to make those equipment isn’t clear, and a secretly run Trump Organization didn’t respond to requests for comments. But sell consultant Jan Rogers Kniffen says about half of a $35 ball top is substantially profit.

“When we demeanour during what they’re doing, they’re perplexing to symbol it adult even some-more than dialect stores symbol adult their products,” says Marshal Cohen, arch attention researcher during a NPD Group.

Trump isn’t a initial politician to have an online Web store, Cohen notes.

“What’s happened is a debate businesses have famous that offered these support products — fundamentally a products that people wear as billboards to uncover their devotion and faithfulness towards a claimant — are too large of a moneymaker for them to omit anymore,” Cohen says.

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But a new website is different, since a increase go to Trump himself, says Larry Noble, ubiquitous warn of a Campaign Legal Center, a watchdog group.

“It fits again into a incomparable problem of him fundamentally compelling his businesses from a White House,” Noble says. “We haven’t had another conditions where a boss has had a website where his business is offered things that are branded with his name.”

Is it legal? Noble says many sovereign employees are barred from profiting off their positions since of conflict-of-interest rules. But such manners don’t request to a boss and clamp president.

“In existence he still has a right to a profits, so he will distinction from whatever he gets from that, as he increase from his golf courses, a hotel, all those enterprises,” Noble says.

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